IDG News Service >
 

SLIDESHOW: Wearables get the sexy runway treatment in California

o Zach Miners
29.05.2014 kl 19:14 | IDG News Service\San Francisco Bureau

Who says you have to sacrifice on looks if you're into wearable tech?

 

Who says you have to sacrifice on looks if you're into wearable tech?

In a mashup of fashion and technology, Augmented World Expo hosted a runway show Wednesday focused on wearables in Santa Clara, California.

Augmented reality is a broad industry term used to describe companies' efforts to interweave rich media and personalized content into people's daily lives. Google Glass is a prime example, as are smaller devices like smartwatches and wearable health trackers like Fitbit and Jawbone's Up.

The runway show took things further. There were smartwatches and wristbands, yes, but also clothing that changed color based on tactile response, clutch handbags with speakers, and a bizarre light-up wig.

Styles were included from a number of tech-inspired designers, including Kristin Neidlinger, founder of Sensoree, and wearable electronics creator Angela Dale. Take a look for yourself with the slideshow.

Zach Miners covers social networking, search and general technology news for IDG News Service. Follow Zach on Twitter at @zachminers. Zach's e-mail address is zach_miners@idg.com

Keywords: Internet  Consumer Electronics  
Latest news from IDG News Service

Copyright 2009 IDG Magazines Norge AS. All rights reserved

Postboks 9090 Grønland - 0133 OSLO / Telefon 22053000

Ansvarlig redaktør Henning Meese / Utviklingsansvarlig Ulf Helland / Salgsdirektør Tore Harald Pettersen