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E-Book Publishers Want Library Borrowing to be Difficult

o Jared Newman
13.02.2012 kl 18:08 | PC World (US)

In an effort to make library e-book borrowing less convenient, Penguin Group has discontinued over-the-air library book downloads for Kindle users.

 

In an effort to make library e-book borrowing less convenient, Penguin Group has discontinued over-the-air library book downloads for Kindle users.

Users will instead have to download books onto a computer, then transfer them to the device with a USB cable. In addition, Penguin has terminated its agreement with Overdrive, a library e-book distributor, which for now means Penguin won't supply any new e-books or audiobooks to libraries.

Penguin's reason for splitting with Overdrive is somewhat technical: Overdrive was apparently relying on Amazon to distribute the books to Kindle users, but Penguin's contract allowed Overdrive only to store and serve books on its own servers, according to Infodocket.

But the bigger issue is that book publishers are worried about libraries. Random House is the only major publisher that gives libraries unrestricted access to purchase and loan e-books. Other publishers place restrictions on how many times a book can be downloaded or when new books become available. Simon & Schuster and Macmillan don't lend e-books at all.

Skittish Publishers

And as we're seeing now with Penguin, even when publishers do participate, they want the lending process to be difficult. A recent meeting between book publishers and the American Library Association made this fact painfully clear, as ALA President Molly Raphael points out:

“Borrowing a print book from a library involves a nontrivial amount of personal work that often involves two trips -- one to pick up the book and one to return it,” Raphael wrote. “The online availability of ebooks alters this friction calculation, and publishers are concerned that the ready download-ability of library ebooks could have an adverse effect on sales.”

In other words, being able to download library e-books is too easy. Penguin's USB download requirement could be a way to introduce friction. If you've ever actually tried to borrow a library e-book, however, you know that most of the friction comes from books being all checked out, not from the actual download process.

Furthermore, by making users put a file on their computers, publishers are increasing the risk of e-book piracy. DRM-cracking software for library e-books is not hard to find, and users may be tempted to lift lending restrictions as long as those files are passing through PCs. In trying to increase friction, publishers may end up reducing it for unscrupulous readers.

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Keywords: Consumer Electronics  
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